Subway has become a household name throughout the world since the opening of its first store in 1965 and later when Subway began franchising in 1974. Subway boasts of 27,000 retail outlets in 86 countries, with a brand new outlet opening up every three hours in some countries across the globe.

Their healthy and nutritious styles of submarine sandwiches have become a hit product in times of healthy lifestyle decisions, and the rapidly expanded Dubai fast food franchise market in the Middle East has been no exception.

Investing in Dubai – Franchise UAE

The Middle East is one of the most sought after franchising destinations in the world, and with the fast food industry being in high demand amongst international investment community, it makes perfect business sense for Subway in Dubai to offer franchisees a bite of the market.

Once thought of as a country with strong traditions, UAE has become a haven for the international franchise investors of all sorts and in the current times of economic un-certainty the boom continues for Dubai, a wealthy city populated by 1.4 million people.

Dubai Franchise Business

The figures speak for themselves with 60 franchises already present throughout Dubai, and with another 18 Subway stores being constructed in 2009, the near 30% rise in the number of Subway restaurant stores means tough competition for possible franchisees thinking about investing in Dubai.

Subway franchise business is pushing the fast food market to continue the globalization of its company, and there are no plans on stopping in Dubai, with multiple stores opening in Kuwait, Saudi Arabia, Qatar and a return to Israel after a long hiatus.

Subway menu has from the beginning promoted fresh, healthy ingredients and nutritious meals; a strong selling point for the growing number of people making changes and lifestyle choices for healthy living in the UEA.

Investing in Dubai, the fastest growing city in the world means that Subway will soon be taking a substantial bite of the UAE franchise market, and with the Franchise Middle East 2010 Expo in Dubai on the horizon, Subway shows no signs of slowing down.

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